point of view Archives - Words by a Pro https://old.wordsbyapro.com/tag/point-of-view/ Tue, 03 Apr 2018 20:02:47 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://old.wordsbyapro.com/wp-content/uploads/2018/09/cropped-WBP-FAVICON_7-32x32.jpg point of view Archives - Words by a Pro https://old.wordsbyapro.com/tag/point-of-view/ 32 32 Stop Alienating Your Readers! Choose the Right POV https://old.wordsbyapro.com/stop-alienating-your-readers-choose-the-right-pov/?utm_source=rss&utm_medium=rss&utm_campaign=stop-alienating-your-readers-choose-the-right-pov Tue, 03 Apr 2018 19:50:55 +0000 https://old.wordsbyapro.com/?p=2842 I was checking out one of the educational marketing courses offered at the HubSpot Academy the other day when I was struck dumb. Dumbstruck, even. The lesson I was watching involved content marketing and the choices writers face when drafting copy. Things started out fine. HubSpot explained that one of the first decisions a writer […]

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