Marek Biernacinski, Author at Words by a Pro https://old.wordsbyapro.com/author/wordsbyapro/ Wed, 28 Feb 2018 00:06:49 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://old.wordsbyapro.com/wp-content/uploads/2018/09/cropped-WBP-FAVICON_7-32x32.jpg Marek Biernacinski, Author at Words by a Pro https://old.wordsbyapro.com/author/wordsbyapro/ 32 32 How You Can Expand Your Service Offerings with Minimal Investment https://old.wordsbyapro.com/expand-your-service-offerings-minimal-investment/?utm_source=rss&utm_medium=rss&utm_campaign=expand-your-service-offerings-minimal-investment Tue, 05 Sep 2017 20:22:12 +0000 https://old.wordsbyapro.com/?p=2175 It’s business 101: The more services you have, the more markets you can reach and the more value you can derive from each of your clients. It sounds great on paper, but in truth, it’s not easy to expand your service offerings. Think about all the effort that goes into offering a new service: conceptualization […]

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]]> 5 Ways Our White-Label Blogging Campaigns Are Completely Hands-Off https://old.wordsbyapro.com/5-ways-white-label-blogging-campaigns-completely-hands-off/?utm_source=rss&utm_medium=rss&utm_campaign=5-ways-white-label-blogging-campaigns-completely-hands-off Sat, 05 Aug 2017 23:40:57 +0000 https://old.wordsbyapro.com/?p=2210 Outsourcing is all about convenience. No matter the job, your outsourced service provider handles all the messy details and provides you with a polished product with minimal effort on your end. We live by that philosophy at Words by a Pro by tailoring our outsourced writing services to be as hands-off and convenient as possible. […]

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]]> The Trick to Converting One-Time Website Builds into Monthly Sales https://old.wordsbyapro.com/trick-converting-one-time-website-builds-monthly-sales/?utm_source=rss&utm_medium=rss&utm_campaign=trick-converting-one-time-website-builds-monthly-sales Wed, 05 Jul 2017 23:48:22 +0000 https://old.wordsbyapro.com/?p=2219 Web designers—stop us if you’ve heard this one. You pound the pavement and spend weeks marketing yourself to find new clients. You meet some prospects, negotiate rates, and eventually deliver the website build. And after the project is done? Poof—you never see that client again. Is there a secret sauce to keeping these clients around […]

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]]> How Blogs Can Enhance the Revenue of Your Other Services https://old.wordsbyapro.com/blogs-can-enhance-revenue-services/?utm_source=rss&utm_medium=rss&utm_campaign=blogs-can-enhance-revenue-services Mon, 05 Jun 2017 08:25:54 +0000 https://old.wordsbyapro.com/?p=2228 Blogs are the cornerstone of all content marketing campaigns. They’re short, sweet, and to the point—exactly what you need to capture a reader’s attention. But blogs are just one tool in the marketing utility belt. An effective content marketing strategy relies on structured content creation with each piece of material adding value, and reinforcing the […]

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]]> You’re Wasting Money by Talking to Clients https://old.wordsbyapro.com/youre-wasting-money-talking-clients/?utm_source=rss&utm_medium=rss&utm_campaign=youre-wasting-money-talking-clients Fri, 05 May 2017 08:42:32 +0000 https://old.wordsbyapro.com/?p=2239 The basic workflow for web designers is simple. You work with a client to establish a timetable, you receive the needed website materials (such as content and images), and you wrap it all up in a neat package. But what happens if your client doesn’t deliver those website materials in a timely manner? You’ve already […]

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]]> It’s Good to Be King: How Creating Quality Content Solves SEO Issues https://old.wordsbyapro.com/good-king-creating-quality-content-solves-seo-issues/?utm_source=rss&utm_medium=rss&utm_campaign=good-king-creating-quality-content-solves-seo-issues Tue, 16 Aug 2016 21:59:48 +0000 https://old.wordsbyapro.com/?p=1742 [We want a to give a quick shoutout and thanks to our friends at PR News, where this article originally ran (May 2, 2016 newsletter). You can also find it in the PR News Writer’s Guidebook, vol. 2 (200 pages of invaluable PR professional advice). Want a copy? Get $50 off with coupon code Friendwriters16.] Keyword-based SEO is […]

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]]> Two Ways for Businesses to Brace for Change https://old.wordsbyapro.com/two-ways-businesses-brace-change/?utm_source=rss&utm_medium=rss&utm_campaign=two-ways-businesses-brace-change Tue, 05 Jan 2016 23:47:07 +0000 https://old.wordsbyapro.com/?p=1551 “Change is good. Let’s all hold hands and celebrate change.” —all of the Internets right around the start of a new year. Right around the start of a new year, the Internets are abuzz with blogs about change. Myriad blogs, news articles, and social media statuses extoll the virtues of change and how to embrace […]

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]]> Measuring Success the Best Possible Way https://old.wordsbyapro.com/measuring-success-the-best-possible-way/?utm_source=rss&utm_medium=rss&utm_campaign=measuring-success-the-best-possible-way Tue, 06 Jan 2015 17:37:00 +0000 https://old.wordsbyapro.com/?p=879 Every 365 days or so, people like to reflect on the previous year and extract lessons. From news stories to top 10 lists, it seems late December and early January is a time of reflection and pointing out all that has changed in the past 12 months. And there’s plenty of change to reflect upon […]

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]]> Online Written Content: Simple Commodity or Process-Based Creative Endeavor? https://old.wordsbyapro.com/online-written-content-simple-commodity-or-process-based-creative-endeavor/?utm_source=rss&utm_medium=rss&utm_campaign=online-written-content-simple-commodity-or-process-based-creative-endeavor Tue, 14 Oct 2014 18:22:20 +0000 https://old.wordsbyapro.com/?p=777 Commodities have been on my mind as of late. I’m not talking about the “Trading Spaces” kind, but rather those that are mistaken for commodities when they’re actually not — especially services. This all came about when a client of mine requested that we chat about a new direction for his company’s blogs. We’d been […]

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]]> Google’s Latest SEO Changes — Snowden’s Legacy https://old.wordsbyapro.com/googles-latest-seo-changes-snowdens-legacy/?utm_source=rss&utm_medium=rss&utm_campaign=googles-latest-seo-changes-snowdens-legacy Wed, 13 Aug 2014 20:08:57 +0000 https://old.wordsbyapro.com/?p=703 Can SEO “stick it to the man?” Google’s betting on it with its latest search algorithm update that rewards secure sites with more ranking points. The move is meant to encourage site owners to update their domains with secure connections (adding the “s” in “https”), and the reason given behind this move is that Google’s […]

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